Uncover new truths, create new opportunities
We love giving our clients a competitive edge by applying marketing science in innovative ways.
We combine behavioural research expertise with cutting-edge technology and data analytics to develop tailored solutions for your critical business questions.
Australia’s leading proponents of Eye Tracking, using the latest technology across a variety of platforms
The ‘attention’ experts, with over 20 years experience in this specialist field
Proprietary metrics to provide meaningful insights to improve performance
Ability to calibrate Lab results against live in-store and online behaviour from our Shopper Compass service
Utilise our agile eye tracking research lab facilities for the flexibility of running sessions in a variety of locations.
Gateway Labs
Online Testing
In Home
Virtual Reality
On the Go
In Store
“ Our partnership with Gateway exceeded our expectations, using cutting-edge technology to record the entire shopper journey. By applying ground breaking analysis & data visualisation the project was able to identify positive & negative components of the shopper experience & conversion for both categories and individual brands. I believe the Shopper Compass findings are a game changer for the FMCG industry. ”
“ Shopper Compass has been fantastic in helping us fill some of our Insights gaps around Shopper path, navigation and visual equity for our Brands and activations in a very cost effective manner. In my eyes Shopper Compass has to be one of the best value for money piece of shopper research out there. ”
“ I have worked with Gateway Research to help improve the UX of our digital assets. Using eye tracking technology through Gateway Research has provided valuable customer information that just can not be obtained through simple observation or relying on feedback from test research participants. ”
“ Gateway Research provided invaluable help and business insights to Fairfax Media when the business was changing both newspaper size and ad formats. We continue to engage with Gateway Research when we want to test and review designs and creative both for our business and our clients. ”
“ Gateway Research has been a key research partner for the Outdoor Media Association (OMA) and Measurement of Outdoor Visibility and Exposure (MOVE) for many years. The work carried out by Gateway Research, has been instrumental in helping both the OMA and MOVE understand the different Out-of-Home Environments and Formats. Gateway has delivered solutions that have enabled us to go beyond what ads are visible to provide understanding of what ads are seen. ”
